Your business domain name is your online identity. It is your virtual business card. The good thing is that you are free to choose your domain, but how you take this thing would decide whether you get what works for you.
You are planning to start a new site for which you need to register a domain name. You go to a registrar to find options matching your website idea. You are provided a couple of options and you choose the one that you find the best. Here you make a mistake that has you not considered its impact in the long run.
For example, if you take a name with numbers, hyphen, and underscore, you will miss the highlight. Try writing it like a1b2c3.com or a_b12cd.com. You can see that these names don’t look user-friendly. They are more like passwords than domains. If you want to keep things simple, you should adopt a straightforward approach.
Advantages of a friendly domain
1. Recognition
If your domain is easy to pronounce and write, the targeted audiences won’t have any problem remembering the name. They would quickly recognize the name with initial letters.
2. Marketing
A user-friendly domain would be a big help in marketing, branding, and advertising. It would aid your SEO and SMO. You can ask your clients to share your domain in their social media posts and content. In this way, you will have added benefits to a user-friendly name.
Today, you can easily find a good business domain name with the help of software. Also, it won’t cost you dearly. All you need to do to get a user-friendly name is to find a reliable domain registrar.